
When one partner is an up-for-anything novelty-seeker and the other prefers to stick with what they know, you might wonder how this impacts your relationship; do you balance each other out, or throw each other off?
Today, we’re talking about sensation seeking. Pioneered by psychologist Marvin Zuckerman, sensation seeking is a personality construct that measures someone’s willingness to take risks for exciting new experiences. Where we land on the scale of sensation seeking can impact how we behave within relationships and who we’re best matched with – and, yes, it may even be related to our attachment styles.
Studies have found that high sensation seeking in either partner is negatively associated with relationship satisfaction1. We’ll take a closer look at what this means, why this happens, and how you can use sensation seeking in your relationship to your advantage to strengthen your connection.
DISCOVER YOUR ATTACHMENT STYLE
First, we need to define what we mean by sensation seeking. It’s often compared to thrill seeking and risk seeking, but it’s actually a little more nuanced than these concepts. While people who score highly on sensation seeking are more likely to seek thrills and take risks, they’re also more interested in any kind of new experience, like joining a new social club or visiting a new country2.
In Zuckerman’s words, sensation seeking is:
“A trait defined by the seeking of varied, novel, complex, and intense sensations and experiences, and the willingness to take physical, social, legal, and financial risks for the sake of such experience.”2
To measure sensation seeking, Zuckerman developed the Sensation Seeking Scale (SSS). This scale splits sensation seeking up into 4 dimensions (more on this coming up), and scores sensation seeking from low to high. Most people score somewhere in the middle.
It’s not that sensation seeking is the same as impulsivity or a failure to assess risk – rather, people scoring highly on sensation seeking are just more likely to accept risk to achieve the excitement of experiencing something new.
For example, a study on sensation seeking and romantic partner selection found that high sensation seekers agreed with the general population on which traits were positive and negative, but were more willing to accept high risk traits (like “Can be described as ‘secretive and mysterious’”) to go on a date with them – and even found them more attractive3!
Zuckerman’s 4 dimensions of sensation seeking are as follows2:
Zuckerman’s biosocial theory of sensation seeking says that differences in sensation seeking can result from both biological predispositions and cultural influences4. Brain studies have found that neurotransmitters like dopamine and serotonin, are implicated in sensation seeking as well as hormones like testosterone and estrogen4. This might help to explain why sensation seeking tends to be higher in adolescents than in other age groups5.
Our biology is only part of the story: our early experiences can also impact the development of sensation seeking, with studies finding that growing up in an unstable environment predicts less sensation seeking later in life6.
On the other hand, growing up in an environment where the environment is not only unstable but actively dangerous, such as suffering from physical or verbal abuse, might lead to an increase in sensation seeking7. These experiences seem to affect girls more than boys.
Difficult childhood experiences, commonly known as ACEs (“adverse childhood experiences”), can also be disruptive to our early attachments. One study found that ACEs can contribute to the development of attachment anxiety in adulthood and may sustain patterns of avoidance with age8.
Your attachment style influences how you relate to yourself and others. You first develop an attachment style in infancy, which can go on to influence your attachment in adulthood.
In infancy, if your caregiver consistently meets your needs, you develop a secure attachment and an internal working model of others as trustworthy and reliable. If your caregiver is inconsistent, you develop an anxious attachment style and a sense that support from others must be earned.
If your caregiver is consistently unable to meet your needs, you develop an avoidant attachment style and an understanding of others as unreliable. These patterns can persist into adulthood, although your attachment style is constantly evolving and shaped by your later life experiences.
DISCOVER YOUR ATTACHMENT STYLE
In adulthood, your attachment style is measured by your levels of avoidance and anxiety in relationships. If you’ve taken our Attachment Quiz, this is how your results were produced. The four adult attachment styles are: secure (low avoidance, low anxiety); anxious-preoccupied (low avoidance, high anxiety); dismissive-avoidant (high avoidance, low anxiety), and; fearful-avoidant (high avoidance, high anxiety).
ACEs generally contribute to insecure attachment styles, but only specific ACEs (like those linked to a dangerous environment) have been found to relate to sensation seeking9. This suggests that there could be a relationship between attachment styles and sensation seeking, but it may be complex. Some studies have found that secure attachment is related to sensation seeking, which may be the result of having a secure base to explore from10.
Attachment avoidance has been negatively linked to sensation seeking, even though some studies have linked the dismissive-avoidant attachment style to the thrill seeking domain11, 12. Studies have found no correlation in either direction between attachment anxiety and sensation seeking.
Yet, both our attachment style and our sensation seeking behaviors can be influenced by our upbringing – so how could sensation seeking and attachment be connected?
It’s possible that the ACEs that influence insecure attachment styles have different impacts on sensation seeking for different people. While some might become more afraid of trying new things, others might respond by embracing greater risk and exhibiting disinhibition. While we can theorize that this is the case, this is an area where more research is needed for us to understand what’s really going on.
Based on what we know about attachment theory and how this shapes our interactions with the world, we can also theorize about how our attachment styles might impact our own experiences of sensation seeking.
In childhood and adulthood, our attachment styles influence our exploratory behavior. As adults, both attachment anxiety and avoidance are associated with lower exploration – particularly anxiety with environmental exploration, and avoidance with social exploration13, 14.
When we have a secure attachment style, we’re more likely to engage in sensation seeking because we have a secure base to explore from – we know that if it all goes wrong, somebody will be there to support us. This means that we might find it easier to try new things, take risks, and behave outside of social norms knowing we’ll still be loved and accepted by others.
If we have high attachment avoidance, then we might have less interest in exploratory activities, potentially corresponding with lower scores on Experience Seeking. This could balance out the higher scores on Thrill and Adventure Seeking for dismissive-avoidant attachment styles.

This means that if you have a dismissive-avoidant attachment style, you might feel a drive to participate in extreme sports or exciting, high-speed, risky activities, yet have little interest in joining a new club or visiting a new country if it doesn’t involve a sense of adrenaline.
If we have high attachment anxiety, we might be more afraid of exploring new things. However, relationship anxiety has been associated with Boredom Susceptibility, possibly explaining why there seems to be no overall effect on sensation seeking15.
This means that if you have an anxious-preoccupied or fearful-avoidant attachment style, you might find that even though you’re more likely to feel bored with your routine or you struggle with understimulating activities, you’re not keen on joining new groups or thrill-seeking because of the risk involved.
Keep in mind that these are just theories based on the research available, rather than strict rules. Without in-depth research in this area, it’s hard to draw specific conclusions (this is why research is a core part of our mission!).
DISCOVER YOUR ATTACHMENT STYLE
Sensation seeking doesn’t just impact how you feel about new experiences, but also how you behave in relationships. Research has found that people who score highly on sensation seeking find potential partners more attractive and are more likely to want to go on a first date, especially when the potential partner has riskier or more negative qualities3, 16.
Interestingly, sensation seeking predicts attraction to people scoring highly on narcissism but not coupling up with them17. This might speak to the high sensation seeker’s ability to accurately perceive and assess risk – they may be more open to casually dating someone with negative traits, but perhaps draw the line at committed relationships with them.
Sensation seeking also seems to be related to intentions to engage in infidelity18. In fact, significant gender differences in intention to cheat completely disappeared when sensation seeking was accounted for, meaning that men were initially more likely to want to cheat than women, but their sensation seeking scores fully explained this difference. Infidelity has actually been associated with all dimensions of sensation seeking, except for Disinhibition19.
Since people high on sensation seeking are more open to new experiences, they’re also more likely to be on the dating apps – whether they’re looking for casual sex or romance20. This was in part because they were more likely than others to feel able to communicate what they’re looking for, which could relate back to the higher likelihood that they have secure attachment styles.
In one study, people who were high in sensation seeking were more likely to be looking for sexual partners, more likely to be looking for committed partners (except for a highly avoidant group), had more interactions with Tinder matches both online and offline, and had a higher number of current matches21.
Sensation seeking doesn’t just impact how you look for relationships, but also how you act within them.
In a study on sensation seeking and love styles, sensation seeking was associated with Ludus – the “game playing” love style characterized by playfulness and lower levels of commitment22.
Disinhibition and Boredom Susceptibility were each individually associated with Ludus too. Experience Seeking was negatively associated with Storge, a love style characterized by familial love and relationships built on mutual respect and deep commitment. Boredom Susceptibility was also negatively correlated with Mania, an intense, dependent love style, and Agape, a selfless and caring love style.

This means that people who score highly on sensation seeking are more likely to see love as fun, playful, and something of a game. In relationships, they might particularly enjoy the early stages, engage in playful flirting, and take things a little less seriously.
Sensation seeking isn’t an undesirable trait, but mismatches in sensation seeking can spell trouble for a relationship – similarity in sensation seeking scores between partners has been found to be a good predictor of relationship satisfaction23. If your partner is much higher or lower on sensation seeking than you are, you might find it difficult to see eye-to-eye about everyday things like how to spend a free evening and what to eat for dinner, as well as bigger picture things like where to live and what kind of lifestyle you want.
Interestingly, Ludus is also often associated with avoidant attachment – even though we know that sensation seeking tends to be associated with attachment security10, 24. It could be that other factors are at play and the relationships between love styles, attachment, and sensation seeking are far more complex than we know so far.
If you and your partner have mismatched sensation seeking, don’t worry! With good communication, understanding, and respect for each other, your differences can be your strengths.
It’s important to agree on boundaries around sensation seeking behaviors. For example, if your partner is a thrill seeker, perhaps you will both agree that they call you to let you know they’re okay after partaking in high risk activities. Or, if you’re high on Experience Seeking but your partner prefers to stick to what they know, perhaps you both agree that you’ll try new things together at least once a month (or whichever frequency works for you) while also enjoying the same number of date nights at home.
Understanding relationship conflicts through sensation seeking and attachment theory lenses can help you to see each other’s perspective and develop greater compassion for each other. Both of these traits are different ways of experiencing and relating to the world, and there’s no wrong way to be; some pairings just need more active communication to understand each other’s differences.
START YOUR HEALTHY DATING JOURNEY
If particularly high or low sensation seeking is causing difficulties within your relationship, perhaps because your partner is very averse to stability or, on the flip side, they are unwilling to do fun things with you, then you may wish to find help from an expert. Counsellors and therapists can help you to find a way to communicate more effectively and gain a deeper understanding of yourselves and each other.
The kind of therapy you benefit from the most is specific to you, and it’s okay to try different therapists until you find one you both feel you can work with. Some therapies, like emotion-focused therapy, are more focused on addressing recurring patterns that hinder your attachment to each other. Others, like solution-focused therapy, can help you to solve a specific problem in the shorter term.
Sensation seeking is more than just thrill-seeking and risk-taking – it’s a desire and willingness to try new things, even if there are risks involved. Most people score somewhere in the middle, but big differences in sensation seeking can present challenges in relationships.
By understanding, communicating, and clarifying boundaries, you can use your differences in sensation seeking to strengthen your bond. It’s not that either of you need to change, rather, you should work together to find a balance that both of you are comfortable with.
When you work together to understand your differences, these positive relationship experiences help to strengthen your attachment to each other and promote attachment security within yourselves. This, in turn, can help you to develop healthier communication patterns to better overcome conflict in the future.
Take the first steps of this journey by learning more about your attachment style: take our Attachment Quiz.
High sensation seeking is linked to intentions to cheat; high sensation seekers are excited by new experiences and are more likely to look for romantic or sexual partners.
Sensation seekers might enjoy the “thrill of the chase” at the beginning stages of a relationship. Later in relationships, they might still prefer playful flirting and a less serious approach.
It’s possible to be a thrill-seeker in relationships yet score less highly on sensation seeking, although general thrill seeking is considered one of 4 sensation seeking domains.
Secure attachment seems to lead to more sensation seeking behavior, likely because they have a secure base to explore from.
The avoidant attachment style is less likely to score highly on sensation seeking, likely because their avoidance also applies to new experiences and thrills.
Attachment disruptions in childhood predict less sensation seeking in adulthood, as avoidance and anxiety lead us to be less interested in exploring.
Parents can support healthy sensation seeking by providing a secure base for their children to come back to – a judgement-free, safe environment where they can feel accepted and loved.